Take the guesswork out of voter outreach.
VoterCast is a new tool for election officials to access outreach content proven to be effective in supporting voters.
Access instant content
Get off-the-shelf voter outreach resources, tailored to your jurisdiction.
- Content covers the most common outreach topics.
- Visuals and text are ready to use for social media, print, email, and SMS.
- Information on your jurisdiction and elections is used to automatically tailor the content.
Leverage proven designs
Have confidence that your outreach is giving voters the support they need.
- Every design is based on evidence from a wealth of research in effective communication.
- Content is regularly updated to reflect the most up-to-date outreach insights.
- Materials are designed to deepen awareness of election officials as trusted messengers.
Educate and support voters
Help voter understand and successfully navigate the entire voter journey.
- Outreach content is geared toward changing voter behaviors and reducing confusion.
- A holistic approach to voter outreach provides a bulwark against mis- and dis-information.
- Materials offer clear and timely information that can minimize voter errors.
My first reaction to VoterCast was - wow. This is an application that election officials really need.”
- Ryan Jeffers, Marketing & Communications Specialist, Denver Elections
When I first saw VoterCast, I was impressed. The topics hit all of the deadlines we need to communicate."
- Kevin Cullather, Former Election Communications Specialist, Lake County Clerk's Office
Want to learn more about the science of effective voter communication?
Download our voter outreach checklist with evidence-based best practices.